Saved replies are template messages that you can use to send common responses to common issues. DonвЂ™t abuse the saved replies feature.DonвЂ™t sign them вЂ“Business, sign them вЂ“John, or whatever you want for your customer service persona. Add a personal name to communications.ItвЂ™s too long and clunky for something as slick as messenger. A few sentences to help with an issue is fine, but donвЂ™t send a form letter you would normally send via email. BE a real person, donвЂ™t just pretend to be one. DonвЂ™t write like a bot, donвЂ™t copy and paste scripts, make sure your tone is friendly. Remember youвЂ™re a real person having a real conversation with another real person. Plus, if you ARE responsive, you can get the вЂњVery responsive to messagesвЂќ badge, which is quite beneficial. If you donвЂ™t respond, people will lost faith in your customer service ability. Facebook even has a public вЂњresponds within X hoursвЂќ metric. DonвЂ™t enable messaging unless youвЂ™re prepared to respond at pretty much all hours of the day.There you can click вЂњchangeвЂќ to edit the message you want to show up when someone goes to message you.ДЇacebook has some tips for proper messaging. Under the messaging section, click вЂњshow a messenger greetingвЂќ so itвЂ™s set to Yes. Now, to create a messenger greeting, you will need to go back to that settings menu. Pages cannot send messages to anyone who hasnвЂ™t posted or messaged them before, nor can they send messages to other pages. Additionally, the private message can be used to respond to a public post. With messaging enabled, anyone who is an admin, editor, or moderator for your page can respond to messages, if a user initiates the conversation. There will be an option that says вЂњallow people to contact my page privately by showing the message button.вЂќ Check that box and save your changes. To turn on messaging, click the settings button at the top of your page. They will have to use wall posts, reviews, or off-site contacts like email or phone. If you have messaging disabled, people wonвЂ™t be able to contact you via Facebook messages. This works the same way you create a customized message that anyone who opens up messaging can see.ДЇirst of all, you need messaging enabled. If youвЂ™ve ever used the live chat customer service on Amazon, youвЂ™ve probably see that when you initiate contact, a message is already there, telling you a rep will be with you in a moment, etc. Rather, itвЂ™s a default message that appears whenever a new user opens up a messenger window to your page. ItвЂ™s not a welcome message like you might hope. Plus, it doesnвЂ™t work for a new user greeting if itвЂ™s public, itвЂ™s not personal, and thus itвЂ™s not performing the function you want it to perform. That means when you post a message, only six out of a hundred users will see it. Brands often see under 10% reach, usually closer to 6%, without factoring in advertising. ThereвЂ™s so much content and so much saturation on Facebook that the vast majority of the possible content you could see is filtered. This is a bit of a problem for some brands, given how reach works these days. The only way youвЂ™re able to reach your followers is by directly posting on your wall and hoping they see it in their feed. Brand pages вЂ“ any kind of вЂњpageвЂќ rather than a profile on Facebook, really вЂ“ cannot initiate messages.

The fact is, Facebook doesnвЂ™t want brands sending out unsolicited messages to their followers, either in mass new messages or as new user welcome messages. Third Party Programs FacebookвЂ™s Rules and ReasoningДЇacebook has something called a вЂњ messenger greetingвЂќ but itвЂ™s not what you might think it is.

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